Professional Certificate in Video Storytelling Using Smartphone and AI

Mastering Video Storytelling with Smartphones and AI

In the era of digital content creation, video storytelling has become one of the most effective ways to engage audiences and communicate messages. Smartphones are now powerful tools capable of capturing high-quality video, and when combined with the latest AI technology like ChatGPT, the possibilities for creating compelling and professional narratives are endless. This course will teach you how to harness your smartphone to produce visually stunning videos while integrating AI-driven insights to refine your storytelling. Whether you're looking to create content for social media, marketing campaigns, or brand promotion, you'll learn how to take your videos to the next level.

Enhance Your Content Creation with AI Support

Over the course of this intensive 2-day training, you'll not only master the technical skills of video production but also learn how to craft captivating narratives that resonate with your target audience. With the guidance of ChatGPT, you'll discover how to optimize your scriptwriting, plan your shots, and edit your footage to create polished, professional videos. By the end of the course, you'll have the tools and confidence to produce high-quality video content that stands out, drives engagement, and tells a story that truly connects with your viewers.

*Learners should have an internet-enabled laptop and a smartphone for this course.

Upon completion of this course, participants will be able to:

• Planning with Precision: Learn how to storyboard and script your video, with ChatGPT offering suggestions, refining narratives, and ensuring your story has maximum impact.
• Shooting Like a Pro: Your smartphone is powerful, and with the right techniques, you can capture cinematic shots. Dive into framing, lighting, and sound, all while ChatGPT assists in real-time feedback and suggestions.
• Editing Made Easy: While your smartphone offers basic editing tools, you will learn techniques to guide you on pacing, sequence, and even music selection, ensuring your video is cohesive and engaging.
• Engagement Amplified: Beyond just creating, discover how to leverage your videos for maximum reach on social media platforms. ChatGPT can provide insights on trending topics, optimal posting times, and more

By the culmination of this course, you won't just be a smartphone videographer; you'll be a digital storyteller, equipped with the power of ChatGPT, ready to create content that resonates, engages, and leaves a lasting impression.

• Professionals responsible for communicating their organization’s message through engaging video content.
• Marketing, Communications, Media, and PR professionals looking to incorporate video storytelling into their strategies.
• Business owners aiming to use video to effectively promote their products or services and connect with their audience.
• Digital content producers and bloggers wanting to enhance their content creation and storytelling skills.
• Professionals producing client-facing videos for social media and creative storytelling purposes.

"The trainer is very clear in his explanations and captures participants' attention and aspire us to do a good video. The most useful section of the workshop is understanding of who our viewers are and how viewers are generated."

– Haji Haisroniezam Bin Ab Rasid, Team Leader, Ministry of Home Affairs

“The trainer is approachable and knowledgeable in this area and very willing to share what he knows. The design thinking portion and the video editing part are the most useful sections of this workshop.”

– Sharron Yap, Senior Teacher, ACS Primary

“The trainer is professional, knowledgeable & helpful. The most useful part of this course is the tips in making videos & useful info on specs & equipment.”

– Wong Poh Leng, Senior Executive, Temasek Polytechnic

“The trainer is clear in his presentation especially in breaking down the objectives of the video and getting us to think of the benefit for the audience.”

– Clarice Cheong, Executive, Content Development & Evaluation, Ministry of Social & Family Development

“The trainer was knowledgeable and provided examples that helped us to understand better. The most useful section of the workshop is the 3 key elements of storytelling.”

– Sim Jingyao, Senior Executive, Infrastructure & Security, State Courts

“The trainer is good at explaining concepts with clarity. He is adept at handling questions, and ensures that the learning environment is friendly and assuring.”

– Long Li Yann, Lecturer, Temasek Polytechnic

Melvyn Tan

Melvyn Tan is a highly experienced business strategist based in Singapore, with over 20 years of expertise in leveraging AI tools for content strategy, strategic planning, and copywriting. Throughout his career, Melvyn has collaborated with over 370 organizations, including Steinway Gallery Singapore, Yeo’s, Citigroup, and Temasek Polytechnic, helping businesses optimize their processes and build enduring growth strategies.

Since 2018, Melvyn has been training professionals in digital tools for video production and content strategy, with a focus on smartphone videography. He has developed multiple training programs, including the Professional Certificate in Video Storytelling Using Smartphone, Leveraging TikTok Marketing to Boost Your Branding, and Video Editing for Executives. His work in AI content generation, such as developing over 100 prompts for writing scripts and social posts, has helped businesses improve efficiency and creativity in content creation.