How to Unlock the Full Potential of Intellectual Property & Intangible Asset for Your Organisation
INTRODUCTION
Your IP is possibly Your Most Valuable Asset. IP protects your business ideas, content and innovation against competition. Like any other resource, your IP assets must be carefully managed in a strategic and forward looking way to yield new areas of business and profit. IP Management is also the process of attaching a dollar amount to intangible assets be it for licensing, mergers and acquisitions, loan collateral, or investment purpose. You can essentially use IP as a vehicle to improve your market position, get financing, monetise and take your technology and brands to the world. See how Singapore businesses transformed themselves through IP Management and benefited from Singapore’s IP Financing scheme. The course methodology is a combination of lecture and class discussion, with active participation from all attendees strongly encouraged. Participants are also encouraged to clear all the existing doubts about the intellectual property with the trainer.
IP and Trademark Filings have DOUBLED from 24,383 in 2007 to 50,035 in 2017 (IPOS)
Intellectual Property: Unlocking the Value of this New Asset
2 Day Hands On Workshop on How to Identify and Protect Your Organisation Most Valuable Asset Against Infringement
Gain Practical Tools and Expert Clarification for the Valuation of IP and Intangible Asset
- You must be aware of the need for proper protection of their brands as well as the implications of not registering their trademark.
- You must be prepared, including setting aside time, money and other resources, to properly defend a brand if it is infringed, to monitor online market for usage, and to enforce IP rights when they are violated.
- You must be positive about the value of their brand. It is not the legal department alone. If it is done well, brands can generate revenue!
Who Should Attend?
It is highly suitable for managers, senior executive, founders, CEOs, Business Development specialist, Portfolio managers, Compliance and Legal Assistance seeking to learn more about how they can identify and protect their IP
This course is designed for non-lawyers, rather it Is suitable to anyone including academics, consultants, trainers seeking to gain an advanced understanding of IP and Intellectual Property Law in Singapore and across the world.
Intellectual Property (IP) Strategist: Mr Mirza Khaleel Namazie (Advocate & Solicitor, Supreme Court of Singapore)
Apart from his experience in advising local and international clients in private practice on a variety of commercial, corporate and litigation matters, Khaleel worked in the Asia Pacific Legal Department of Hewlett-Packard Singapore Pte Ltd as a Commercial Contracts Manager with special responsibility for the Asia Emerging Countries of Pakistan, Bangladesh and Vietnam and with Singapore Telecommunications Limited as Senior Legal Counsel as part of the SingTel Global Offices team. During that time, he was also responsible for negotiating the legal aspects of a number of high value telecommunications and IT agreements with a significant number of Fortune 500 companies.