Storytelling for Managers and Leaders

Crafting Emotional Connections: The Power of Storytelling in Leadership

Do you aspire to forge deeper emotional connections with your team and customers? Are you looking to influence decision-making processes, overcome resistance to change, and inspire trust and commitment toward shared goals? Exceptional leaders have the unique ability to take their audience on transformative journeys, leaving them motivated and inspired. Yet, mastering the art of storytelling—conveying ideas effectively while keeping audiences engaged—is a powerful skill that requires practice and expertise.

Forge Deep Emotional Connections Through Storytelling

In this workshop, Ms. Sheila Wee, affectionately known as the Godmother of Singapore Storytelling, shares her invaluable knowledge and techniques. Learn how to use storytelling as a tool to elevate your presentations, moving beyond mere information to create meaningful emotional connections. Through simple yet impactful techniques, you’ll craft narratives that engage hearts and minds, transforming your communication style and leadership approach. This workshop will empower you to lead with authenticity, inspire your audience, and foster collaboration across teams, equipping you with a timeless skill for impactful leadership.

Upon completing this course, you will be able to:

• Harness the Power of Storytelling: Understand why storytelling is a highly effective communication tool for business and leadership, and how it can inspire and influence others.
• Build Trust and Connection: Learn to craft and share stories that foster trust and establish meaningful connections with staff, clients, and stakeholders.
• Communicate Corporate Values Effectively: Use storytelling to convey organizational values and messages in a way that resonates and engages audiences.
• Develop and Deliver Compelling Narratives: Master strategies for preparing, structuring, and delivering impactful stories tailored to diverse workplace scenarios.
• Practice in a Supportive Environment: Gain confidence and refine your storytelling skills through practical exercises in a safe and encouraging setting.

• Department Heads, Managers, and Supervisors looking to enhance their leadership communication and foster stronger team engagement through storytelling.
• HR Professionals and Team Leaders seeking to use storytelling to communicate organizational values, inspire employees, and create more impactful training sessions.
• Business Leaders and Middle Management or anyone interested in leveraging storytelling as a powerful tool for inspiring teams, transmitting corporate values, and influencing organizational success.

“Sheila was very engaging and there was hardly a boring moment during the entire session. I really enjoyed it. I would recommend to my colleagues and friends! Telling a story would definitely help make what I want to put across to the other person “stick” better.” – Kwok Wai Mui, Cisco Systems

“I have gained insights about latent elements in comms, on passing knowledge, lots to unlock. Sheila has delivered clearly on all topics.” – Isaac chow, A*STAR

“We greatly appreciated the very engaging and captivating sessions with the participants. The participants clearly enjoyed and benefited from your sessions as reflected in the numerous times that “Storytelling” was highlighted in the conference evaluation.” – Tan-Kek Lee Yong, Deputy Director, Psychological and Guidance Services Branch, Ministry of Education, Singapore

“Sheila is an outstanding and humorous Storytelling Expert. It is my honour to be able to learn from her. Simply great!” – Ken Wong, CEO of ProActive Training & Education, Singapore

“Sheila is a resourceful and genuine person. Thoroughly professional and coupled with a pleasant personality, she makes a great coach.” – James Long, Head of Science, North View Primary School, Singapore

Sheila Wee: Renowned Expert in Storytelling for Leadership and Organisational Success

Sheila Wee, affectionately known as the Godmother of Singapore Storytelling, is a professional storyteller, trainer, and consultant with over 18 years of experience. A pioneer in reviving storytelling as a tool for professional and organizational growth, Sheila co-founded Singapore’s first professional storytelling company and has mentored many of the storytellers now thriving in the field. She has been a key figure in the Storytelling Association (Singapore) since its inception in 2006, serving as Vice-President and President. Her journey into applying storytelling for organisational purposes began in 2004, and it has since become a cornerstone of her work. Sheila specializes in teaching storytelling skills for leadership, sales, recruitment, training, and presentations, offering highly practical workshops that consistently earn top ratings from participants.

Sheila’s impressive portfolio includes clients such as EZ-Link, HDB, Ministry of Education, Lee Kuan Yew School of Public Policy, Singapore Armed Forces Training Institute, and the National Gallery, among others. Her influence extends beyond Singapore, with engagements across Australia, Hong Kong, India, and the UK, where she has conducted storytelling workshops and spoken at international conferences. Having worked with diverse groups—from military commanders to sales teams—Sheila tailors her training to meet the specific objectives of her clients. Passionate about restoring storytelling to its rightful place in adult society, she brings both the emotional resonance and practical application of storytelling to the forefront, equipping leaders and professionals with tools to inspire, influence, and achieve organisational success.