SALES© Selling in the new world
Course Information
In the olden days, as long as you have a product, if you push hard enough, someone out there will buy it. As time passed, generation after generation and with the advancement of technology and social media, the method of selling has shifted too.
The new generation of today’s world comprises of Millennials and Centennials. The way you sell to them is no longer the same way you sell to Gen X and Baby Boomers.
Whether it is Business-to-Business (B2B) sales of Business-to-Customer (B2C) sales, the profile of the buyers has changed. In the new world during this Covid-19 pandemic that has affected the entire world since last year, the way of communication and the approach we use in selling has been fundamentally changed forever.
When you are able to transcend the traditional way of product pushing and consultative selling to a new generation in the new world, you will realise that not only can you speed up your closing rate, but you can also retain your customers in the long run and even win repeat and referral businesses.