Data-Driven Decision Making: Insights Without the Jargon

Simplifying Data Analytics for Informed Decisions

In today’s fast-paced business world, the ability to make data-driven decisions is a vital skill for professionals in any industry. This beginner-friendly workshop demystifies data analytics by focusing on practical, actionable insights. Participants will learn how to interpret data visualizations, spot trends, and extract key takeaways that can drive better decision-making. With a focus on real-world applications, the workshop covers essential concepts that can be applied in areas like sales, marketing, operations, and user experience design.

Practical Tools and Techniques Without the Complexity

This course is designed for individuals without a technical background, offering accessible tools and methods for understanding and utilizing data. Through hands-on exercises and practical examples, participants will gain confidence in analyzing datasets and applying their findings to everyday business challenges. Whether you’re an entrepreneur, a team manager, or simply curious about data analytics, this workshop provides the foundation you need to make smarter decisions without getting bogged down in jargon.

By the end of this workshop, participants will:

• Understand the fundamentals of data analytics and its role in decision-making.
• Interpret data visualizations to identify meaningful trends and patterns.
• Develop skills to extract actionable insights from datasets for real-world applications.
• Apply data-driven techniques to address challenges in sales, marketing, operations, and more.
• Gain confidence in making informed decisions without requiring advanced technical expertise.

• Professionals in any field seeking to enhance their decision-making with data-driven insights.
• Entrepreneurs and small business owners looking for practical analytics techniques to drive growth.
• Anyone interested in learning the basics of data-driven decision-making without a technical background.

"She's engaging and fun, willing to share knowledge, and provides valuable basic knowledge on UX in this workshop."

-Janet Ng, People's Association (2024)

"She is very clear, concise, and sincere, and her insights on designing attractive UX are highly valuable."

-Cheong Wai Hoh, HTX (2024)

Joyce Yap Yee Hua: Expert in Data-Driven Design and Decision-Making

Joyce Yap Yee Hua is a seasoned UX design and data-driven decision-making expert with over 10 years of experience across banking, fintech, eCommerce, and blockchain sectors. As the CEO of JoyCompass Pte. Ltd., Joyce has successfully implemented user-centric strategies that bridge the gap between data analytics and business objectives. Her achievements include reducing cancellations by 12.2% and increasing monthly revenue by €1.8M during her tenure at Delivery Hero.

Joyce holds a degree in Business Management and advanced certifications in Human-Computer Interaction (Georgia Tech) and Design Strategy (IDEO University). She integrates technical expertise with Agile methodologies to deliver impactful training sessions that empower professionals to make data-driven decisions. Joyce’s workshops focus on simplifying analytics, enhancing user research, and applying data insights to create intuitive, results-oriented solutions.