Aventis Unveils New Brand Identity and New Logo As Part Of Extensive Rebranding Initiative

Aventis Learning Group, a multi-award-winning corporate training solutions provider in Singapore has rebranded its visual identity and mission to reflect a deep dedication to achieving customer success with advanced AI data-driven decisions on 01 November 2021. As the rate of digitalisation and business transformation continues to accelerate in today’s post-pandemic world, it provides a unique opportunity for Aventis’ branding to be synonymous with the catalyst to Empowering a Smarter Workforce. The bold and forward-looking brand identity aims to reflect its position as a modern and future-focused corporate training solutions provider, responding to the rapid changes and the growing demand for cutting edge corporate training solutions. 

2.     Aventis’ rebranded corporate identity supports the vision to be the World’s Most Customer-Centric Workplace Solutions Provider that helps companies to Empower a Smarter Workforce. As an esteemed corporate training solutions provider that promotes lifelong learning and digital transformation, their revised branding epitomises this.

3.     Aventis’ new logo evokes a feeling of inspiration and forward-lookingness. The upward-pointing lines signify movement, positivity, speed, and velocity. The two pillars at the sides converge as the ‘A’ symbolises the two core pillars of Aventis which are the corporate training and higher education arms respectively. The two pillars can also be interpreted as the road leading to new horizons. The inverted triangle represents the focus to leverage on AI technology to enhance their training delivery and customer experience. Ultimately, Aventis will be focused on data-driven decisions to achieve customer success.

“Moving forward, we aim to offer exciting in-demand courses and workplace solutions to help our corporate clients to transform their business to a greater height. Our brand relaunch represents the natural evolution of the transformation process.” shared Aventis Learning Group’s PR Manager, Ms Lim Chye Fen.

“Our new identity is designed to be innovative, modern, and professional which are aligned to the corporate solutions we provide companies and clients who are seeking holistic workplace solutions and corporate training requirements. While our brand name remains the same, our logo has transformed significantly to better represent us as a holistic Workplace Solution provider. We will be extending our greatest support to our clients to aid them in their organisation’s training and development, and that’s our promise to our clients.” added Ms Lim.

4.    The new corporate brand strategy elevates the Aventis’ corporate identity and supports its rapid growth as a leading training solutions provider in Asia. It’s imperative for Aventis to reflect and promote its company for the tremendous values they offer. They have grown their business significantly over the last few years with greater demand for upskilling and customised training solutions. This, coupled with the launch of several new initiatives including their highly popular webinars, podcasts, and a microlearning platform that has helped to reach a significant milestone of 60,000 learners across Asia.

5.     The rebrand solidifies Aventis’s position as an industry leader, offering innovative training solutions and unparalleled client service and customer success. In conjunction with their new brand identity, Aventis Learning Group also refreshed their slogan to reflect on its new focus ahead, to Empower a Smarter Workforce. The launch of the new logo and slogan builds upon Aventis’ existing branding with an improved identity that reflects Aventis’s focus as a modern training solutions provider for the future.

6.     Aventis is also proud to announce the launch of its latest services, IBM Watson Powered AI Course Recommendation and Training Management System (TMS) which will greatly improve the productivity of its clients. Leveraging IBM latest Deep Learning and NLP Technology, the system will provide highly accurate course recommendations for learners. The TMS automated workflow will enable HR and Training Administrators to easily register and retrieve any training records by streamlining and automating the entire training administration process.

 

About Aventis Learning Group

Aventis a leading multi-award-winning corporate training provider in Asia, Aventis is committed to providing enriching, practical, and cutting-edge professional courses that fulfil the learning and development needs of Professionals, Managers, and Executives (PMEs).  Established in 2008, Aventis has a successful track record of over a decade in conducting over 600 professional courses, seminars, and professional certification courses annually and over 60,000 learners across Asia. Aventis Learning Group is also a “Great Place to Work®” certified company.

For more info:  https://www.aventislearning.com

 

For media enquiries:

Ms Lim Chye Fen

Tel: (65) 6720 3333

Email: chyefen@aventistraining.com