25
Jul 2019

Digital Transformation Masterclass

Course Information

Start Date 25 Jul 2019, Thursday
End Date 25 Jul 2019, Thursday
Time 09:00 am - 05:00 pm
Venue 100 Orchard Road, Concorde Hotel Singapore 238840
Fee $680 (excluding GST) Inclusive of 2 coffee breaks with refreshments and buffet lunch
Contact Roshini | 6720 3333 | roshini@aventisglobal.com
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INTRODUCTION

Digital Transformation, buzzwords that are popularly and frequently mentioned in the media. Companies are strongly encouraged to ride on the Digital Transformation bandwagon or be left behind. However, the fear of an unsuccessful digital transformation in a company is high as management and executives are finding it challenging on the execution of Digital Transformation within their organization. This one-day masterclass workshop provides the knowledge and application to boost the participant’s company in executing successful Digital Transformation. It lays a strong foundation for the participants in acquiring relevant and valuable skills to become a key member of any organization’s Digital Transformation. The workshop uses a mix of presentation, best practices, group discussion and case studies.

Key Takeaways
  • Understand what Digital Transformation is
  • Debunking Digital Transformation myth
  • Gain insight into the Digital Transformation framework
  • Defining Digital Transformation roadmap for organization
  • Develop Digital Transformation strategy
  • Understand the role of Artificial Intelligence, Internet of Things, Blockchain, Virtual & Augmented Realty and Cloud computing in Digital Transformation
Who Should Attend
  • Professionals seeking to acquire Digital Transformation knowledge for their career progression
  • Professionals, managers and executives who are keen to be involved in their organization’s digital transformation process
  • Business owners, managers, and executives who want to have a solid foundation in executing Digital Transformation for their business
Digital Transformation Strategist: Mr. Richard Wong

Richard inspires, motivates, and educates businesses on how to overcome challenges in digital transformation to stand out from the noise and reach their target audience. He is the founder and chief consultant at Embark Social. With more than 20 years of corporate and entrepreneur experience, he has extensive market exposure from North to South Asia and has worked in various reputable multinational companies in Business to Business (B2B) and Business to Consumer (B2C) industries.

Richard’s knowledge and experience allow him to understand the challenges faced by companies in their digital transformation journey. He is able to identify these challenges and provide the optimised and efficient solutions for his clients such as Cisco, Toshiba, Singapore Press Holdings, China Daily Hong Kong, National University Hospitals and many more.

Testimonials

“It’s been a long while since I attended any course. It’s challenging for me to sit down the whole day focusing, but Richard had made the class so enjoyable and interactive! He answered all the queries we had, gave good case studies and gave as much as information to us as possible for the 2days. I look forward to future opportunities to attend his courses again.”
– Cherlyn NG, Manager, Sony Electronics (S) Pte Ltd

“Richard has spent 20 years navigating the digital media landscape, from when digital meant outdoor signage till its current form on the cloud. He is an industry practitioner, which means what he teaches is what works in the field, not unexecutable theory. If you are interested in learning a succinct digital framework to successfully engage an online audience with 6 second attention spans (as of 2017), Richard is a sure-footed guide!”
– Siong Yoong Mun, Founding Partner, Baker Tilly TFW

“Richard is engaged to provide consultancy for our digital marketing. He has done a great job in identify the area to concentrate on to achieve the desire result. He is a result-oriented trainer who delivers his promises. We appreciate his advice and would highly recommend Richard to anyone who seeking for a Digital Marketing Consultant.”
– Joyce Mok , Marketing Director, Topseller Pte Ltd

Course Outline
  • Understanding Digital Transformation
    • Defining Digital Transformation
    • Evolution of Digital Transformation
  • Digital Transformation myth
    • Hype vs Reality: Debunking myth in Digital Transformation
  • Digital Transformation framework
    • Key domains of Digital Transformation
  • Digital Transformation roadmap
    • Defining a Digital Transformation roadmap
  • Digital Transformation strategy
    • Developing a Digital Transformation Strategy for success
  • Key technologies role in Digital Transformation
    • Artificial Intelligence
    • Internet of Things
    • Blockchain
    • Virtual & Augment Realty
    • Cloud computing

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