Advanced Social Media Marketing (Live Stream)
While some brands and businesses have succeeded in their social media marketing efforts, the majority find that their online efforts don’t bring the result they desire. This is often due to a poor understanding of how social media works, or a lack of deeper understanding of the platform’s dynamics.
Doing social media right is a time-intensive process. While there are tools that can help you plan and launch marketing campaigns, there are no shortcuts when it comes to taking the time to put together quality marketing material and proactively manage the social interaction generated by your social media presence. If you are marketing your company and its products on social media without a well-thought-out plan, or without being willing to spend the time necessary to do it right, you run the risk of spinning your wheels and wasting both your time and energy.
In this one-day course, you will learn and apply advanced strategies and tactics taught by digital marketing practitioner and consultant, Vatsa. You will also be equipped with the tools and techniques needed to manage your company’s social media function as well as to develop your own SOPs for social media.
- Mid-to-Senior level Professionals
- Professionals from digital marketing, public relations, and corporate communications
- Professionals who use social media to attract customers and prospects, cultivate leads, deepen customer relationships, increase brand awareness, improve public perception and drive sales
- Entrepreneurs and Business Owners/Leaders
In this one-day course, you will learn:
- How to build a sustainable social media marketing management process
- The latest trends in social media marketing
- Techniques to brainstorm and source for social media content ideas
- Advanced content marketing tips & strategies
- Useful insights on YouTube, Facebook, and Instagram
- Advanced web analytics
As this is an advanced-level course, you are expected to be familiar with how Facebook, Instagram, LinkedIn, YouTube, or other social platforms work wither on a professional or personal basis. You should be familiar with the process of setting up pages and ad accounts, have participated in social media groups, and have regularly posted content on social media.
Digital Marketing Practitioner and Consultant: Vatsa Vishesh
With extensive international experience in consulting and working with start-ups, Vatsa has helped to grow businesses online through growth hacks and digital marketing strategies. These startups are from countries such as Brazil, France, Singapore, India, and the US. Vatsa is also the Founder and CEO of digital agency, STANDOUT and the growth marketing consultant and trainer with Aventis School of Management. He attained his master’s degree in International Business from IÉSEG School of Management.
“We developed a great partnership with Vatsa and StandOut. their dedication to our website is evident in all aspect of the site. We deeply appreciate their attention to details and creative approach to bringing our new exhibits to life online.”
Carrie Johnson, Director, PAIA Consulting
“We successfully implemented a hyperlocal strategy for our business. All thanks to Vatsa and the standout Team – a young and dynamic, result oriented team!”
K Vaibhav, Director, Flipkart