20 & 21 Sep 2018 (Thu & Fri)
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Powerful Content Marketing And Copywriting For Social Media

Create Impactful and Engaging Content to Woo and Wow Your Audience

Course Information
  Date   20 & 21 Sep 2018 (Thu & Fri)
       
  Venue   100 Orchard Road, Hotel Concorde
       
  Time   9am to 5pm
       
  Fees   $988 nett
Inclusive of 2 coffee breaks, light refreshments and buffet lunch

Contact Rina 6720 3333
or email:
training@aventisglobal.com

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Discover Powerful Ways that Break Through Online Noise and Generate Massive Traffic through Powerful Copywriting and Storytelling Techniques.

The digital space is bustling with activities. Information is being loaded onto the internet every minute. On Social Media, conversation online is driven by content crafted from brands and it can also be contributed by the netizens. With this vast online conversation on Social Media, brands have to overcome the challenges of their online content being ignored by the audience. They also encounter difficulties of creating interesting and engaging content that attract their target audience and maintaining a community around their content. In this 2 day workshop, learn how you can master content marketing and use copywriting for Social Media.

The art of crafting impactful and engaging content on Social Media

In these impactful 2 day workshop, participants will learn how copywriting plays an intricate part in creating content on Social Media. They will get to learn the art of content creation on Social Media and use best practice methodology to develop content that is impactful and engaging to their audience. Upon completion of the workshop, the participant is equipped with the knowledge and skillset to strategically develop content that will woo and wow their audience.

Key Takeaways - Turbocharge Your Business with Social Media Playbook.

This ground breaking 2 day course promises to be Interesting, Fun, Interactive and definitely Eye-Opening. In this insightful workshop, you will learn

  • The principles of content marketing
  • The content marketing strategy
  • Applying copywriting to developing good Social Media Content
  • The art of storytelling in Social Media content
  • Content that woo and wow your audience
  • Optimizing content to be search and discovered
  • Common mistakes to avoid when doing social media copywriting
  • How to measure the success of your content marketing plans
Digital Marketer Expert: Walter Lim

Walter has more than 22 years of senior management experience in online and offline marketing, public relations, campaign and events marketing, and strategic planning.

Director and Chief Content Strategist at Cooler Insights, he was a Juror for the Mumbrella Asia Awards 2017 and has been a judge for the Singapore Blog Awards for the past 5 years. A council member of the Media Literacy Council (led by IMDA Singapore), Walter spoke at multiple conferences on topics such as branding, public relations, and social media marketing.

As a practising digital marketing consultant, Walter specialises in brand storytelling, content marketing, social media, PR, and online campaign management. A prolific blogger, he has written for Social Media Today, Outbrain, Duct Tape Marketing, Startup Nation, Spin Sucks, Tweak Your Biz, Tech In Asia, Marketing Insiders, e27 and Yahoo! News and featured on The Straits Times, TODAY, Power 98 and 938 LIVE, Young Upstart, Ikiguide and The Content Guy.

His clients cover government agencies, MNCs, public listed companies, and SMEs. They include the Pan Pacific Hotel, PARKROYAL Hotel, SPH, NTUC First Campus, Jurong Point, Bosch, Adval Singapore, Coca-Cola, Specialist Dental Group, Gleneagles Penang Hospital, Mount Elizabeth Medical Centre, Ministry of Communications and Information, People’s Association, IDA Singapore, DrGL, Hwacheon Asia, Kaplan, Best Electricity and many more.

Don't Miss It - Register Today!

Please contact Rina (65) 6720 3333 or
email: training@aventisglobal.com

Date 20 & 21 Sep 2018 (Thu & Fri)
Venue Hotel Concorde, Orchard Road
Time 9.00am to 5.00pm
Fee $988 nett
Inclusive of 2 coffee breaks, light refreshments and buffet lunch
Enquiries Please contact Rina (65) 6720 3333 or
email: training@aventisglobal.com

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